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DROP KICK JERKY
Some of the best beef jerky that you will taste in your life. Prided on being local, fresh and creative flavors that stimulate the taste buds.
The Brief
Started this project off as a vectorizing project, because the original logo wasn't usable on merchandise and turned into a redesign. Client wanted to stay away from traditional jerky logos using bulls, or western feel.
BEYOND THE LOGO
What started off as vectorizing a logo to be used for a sponsorship jersey turned into a full redesign. Staying away from traditional jerky logos I used a bright bold colors and font in this logo to tie in the feel of the city in which the client is from. Wanting to have a complete different vibe than competitors bringing in the bold colors and style brings in new audiences as well.
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