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Humble New BegiNNings
A female owned wholistic health business, providing one to one and group sessions in Yoga, Mindfulness, Sound Healing, Sound Massage and Reiki for the mind, body and spirit.
The Brief
This brief was to create an soulful, earthy design rooted in nature colors. Incorporating the lotus flower was important to the client while keeping a calmed feel avoiding bright colors and bold heavy fonts.
BEYOND THE LOGO
Early adaptations of this logo started off with basic layouts. It wasn't going for the right feeling. While keeping the lotus, I played off the circle shape and explored it more. Adding the flower of life with the lotus. The Flower Of Life symbol is a well known and recognized geometric symbols. This symbol represents the cycle of life, so focusing on circles worked with the overall vibe of this business. The constant flow of life, that it continues to go around, changing and growing as it goes.
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