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Humble New BegiNNings
A female owned wholistic health business, providing one to one and group sessions in Yoga, Mindfulness, Sound Healing, Sound Massage and Reiki for the mind, body and spirit.
The Brief
The objective of this brief was to develop a soulful, earthy design inspired by natural colors. The client emphasized the importance of incorporating the lotus flower while maintaining a serene atmosphere by steering clear of bright colors and heavy, bold fonts.
BEYOND THE LOGO
Initial versions of this logo featured simple designs, but they didn't quite capture the desired essence. Retaining the lotus, I delved deeper into the circular shape, incorporating the Flower of Life alongside it. This geometric symbol is widely recognized and embodies cycle of life, making the focus on circles align perfectly with the business's overall vibe. It reflects the continuous flow of life, emphasizing change and growth.
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